Matter, Energy, and Life of Michaela A. Castello.
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Not Consumers, but Customers
Last week, Ars Technica and Gawker Media realized that the role played by so-called “consumers” has been changing. The simplistic web advertising models they rely on worked great when visitors had no choice but to consume the advertising “impressions” loaded on every page. As people take back the power to be customers instead, even normally…
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Remember Pyrrhus? Yeah, This is Kind of Like Him
Yesterday people both on- and offline were crowing about how Pink Floyd “won” a legal battle with their record label, EMI. At last, the band can force their fans to buy digital versions of their songs as full albums, rather than individual tracks. Wait, what? This was worth fighting over? Amidst an industry segment in…
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RAS Syndrome
Redundant Acronym Syndrome syndrome: people incur it all the time. They say an acronym but repeat the final word as well: DVD disc, ATM machine, ISBN number. Were the acronym to be fully expanded, they’re duplicating that final word and saying “digital versatile disc disc.” This used to aggravate me immensely, but the other day…